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Prompts are the questions Cliro asks the AI models. The Prompts page is where you manage them, grouped into topics and refined with tags.

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How prompts are organized

  • Topics group related prompts (e.g. “pricing comparisons”). Use the sidebar to switch between All prompts and a specific topic, or Add topic.
  • Tags are labels you attach to prompts to filter your data later — by funnel stage, campaign or region.
  • Location scopes a prompt to a market so answers reflect that audience.

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Add a prompt

1

Open Add prompt

Click Add prompt. Write a natural question — the way a real person would ask an AI.
2

Assign a topic and tags

Choose a topic (or leave it untopiced) and optionally add tags.
3

Set the location

Pick the market the prompt should target.
4

Save

The prompt is created as active and scheduled to run shortly.
Write competitive prompts that don’t name your own brand — e.g. “What is the best insurance?” rather than “Is [your brand] good?”. That’s how you measure whether AI surfaces you organically. You can enter multiple prompts at once by putting each on its own line.

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Generate prompts with AI

Click Generate with AI to have Cliro suggest prompts based on your topics and brand. Suggested prompts appear for review and don’t count toward your plan limit until you activate them.

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Bulk import

Use Bulk upload to import many prompts from a spreadsheet:
1

Download the template

The Excel template includes the required columns plus dropdowns for country, topic and tag.
2

Fill it in

Add one prompt per row.
3

Upload the .xlsx file

Cliro imports the prompts and shows a result summary — rows processed, prompts created, and any rows with errors.

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Activate, deactivate and delete

ActionEffect
ActivateStarts tracking the prompt. It counts toward your prompt limit and runs on the daily schedule.
DeactivateStops tracking and frees up the slot. Existing data is kept.
DeleteRemoves the prompt. If it was active, the slot is freed.
Your plan has a limit on active prompts. Suggested and inactive prompts don’t count. When activating several at once, Cliro validates the whole batch against your limit — it’s all-or-nothing.

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Run a prompt now

Use Execute now to run a prompt immediately instead of waiting for the daily cycle — handy after editing a prompt or to check a fresh result. Active prompts also re-run automatically every day.

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The prompt detail view

Click any prompt to open its detail page, where you can see, per model:
  • The full response the model gave.
  • Whether (and where) your brand was mentioned.
  • Sentiment and position for each mention.
  • The citations the model used.
Columns in the prompts table include Visibility, Sentiment, Position, Mentions, Topic, Tags and Location, and can be filtered by date, model, topic, tag and country. Use Export to download the table.

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Next

Citations

The sources behind the answers.

Tags

Organize prompts for sharper reporting.